When is IPO?
Everybody is asking this question. As I know that they are currently investigating the IPO process and doing some tests.
They should use the MasterProtocol to do this most efficiently at an early date. If they wait for their own token, could be too many months away. Don't delay.
The entire system is it's own token. This is an alternative coin, not a security. I'm confused as to how they would issue their own currency and their own blockchain using mastercoin.