Often times I keep wondering how signature campaigns sponsors get their funds considering the huge amount of money they pay campaign members of their various Signatures and Avatars because some of the Signature Sponsors Refills their Escrow Funds on a weekly or monthly basis.
I want to know how advertising their Avatars and Signatures provides funds for the sponsors or is it that they just actually want their Signatures or their Avatars to be advertised to the public?
To answer your question, one should consider the power of advertisement. Advertisement as we all know is bringing information about one's product to people. Bitcointalk is a very popular cryptocurrency forum that discuss mainly about the king of the cryptocurrency. People all around the world is reading informations that is written on the forum and these people are reading threads and replies. With that, the company that is conducting a signature campaign is being exposed to these people, and these people are possible prospect to subscribe for their service, and once these people subscribe to the service, the company get a profit.
Imagine getting thousands to hundreds of thousands of people subscribing to the company service because of the sig camp, spending thousands of dollars per week is a little expense if the company established a huge number of clients.