What you say is very true, this really depends on a person's taste and also their ability to own a luxury watch, of course this is not a problem for them because they can buy it whatever the price.
Yes, I will also do that because I am very uncomfortable wearing a watch because I am not used to wearing watches, whatever the price, for me it would be better to invest because I have many needs so I have to prepare well so I can achieve what I want.
Indeed, everyone wants luxury and expensive goods and only some people are still comfortable choosing a simple life and having investments that can guarantee their future.
But not everyone who has a lot of money sees expensive watches that they will buy to wear just for style. Still, this kind of watch also has good investment value in the long term because of the limited production possible.
Talking about suitability, perhaps the lower middle class would prefer to invest rather than buy a watch, especially when talking about the availability of money, which they will definitely never be able to afford.
The desire to own luxury goods at expensive prices is a common thing, but speaking of opportunities, not everyone can have them so there is no need to think too far about having something that we cannot possibly get.