What do you mean by essays, is it mean big articles or long replies? Well, it is not the campaign participants who are writing essays it is just those who are most active and participating and contributing as in terms of useful content so called essays. And there activity and contribution made them rank fast, and also help them build some trust and they became the active member of this forum.

So once they become the active members so most of these active members are now part of some campaign which are paying them money for making posts, so this time there optimism about the creativity of posts increased more and they are trying to be more creative. Which is a good thing and there is nothing bad in it. But I doubt this creativity will remain the same means at the same level as it is now due to the ban on some campaigns. Well, let's see the impact but I don't think it would be that big.