OP, bitcoin payment should be not be accepted and you should use other means of payment. It is either accept fiat currency and if you are not cool with it, you can use stable coins, because with it seems that with time stable coins will be used more of an alternative payment than bitcoin.
Businesses that are accepting bitcoin is finding it difficult to cope with it because your customers might not have the idea of LN and how it works. I hope that the fee comes back to normal because more BRC20 token will soon be created.
It could be a burden to businesses that accept Bitcoin as payment, nobody will use it while the fees are too high. Of course, not fair at all for the customers, they'd rather use fiat instead unless both parties are exposed to the crypto market which has an idea of using altcoins like Tron and XRP as alternative options.
At least for now the fees is quite low compared to the past weeks. I hope this could be an indication of getting back to normal. Based on my experience, this is the time we've been taking this too long which obviously not good for businesses that accept Bitcoin.