Why not host a freeroll poker tournament for levels Wood to Platinum? Top 5 players get to win 5 seats for the Jade VIP tournament and be given an opportunity to play with the high-rollers. I believe that would not only be good from a marketing perspective, but it will encourage building a community as well.
I like this idea. Theres a maximum of 300 players per tournament for the poker client we use, so it'd be raffle style entry.
I think I'll try this in February. Will keep you updated!