It's because this is the generation that everyone can become a star, or what we call influencers. Youtube, IG and other social media produces the worst and best influencer out of every genre that we have in our society. And that's why they are called influencers, they become niche expertise, in our case, in the gambling industry. And then they become or we allow them to establish themselves as experts or authorities. But if you look closely, it could also be you or me, if we allow ourselves to go out and put our gambling "exploits" as well. However, it's not for everyone, and I do agree that we shouldn't base our gambling to this kind of people and like straight up worship them. And we don't know if what they show to us are real as obviously, they are paid by this casinos and perhaps the game could be adjusted to them to give those who follow them a feeling that they can also duplicate that kind of winnings.