Also, I agree to yahoo that your buyin seems to be high. You might want to adjust that a little bit so that everyone can join that if you want to target to gain more audience and customers first as you introduce yourself in the market and into this community.
Quite surprising to see a new site trying to have grand launching tournament with such an expensive buy-in. The owner seems to have so high confidence that he will get enough players to join the grand launching tournament. Even if there is a chance to win Cybertruck but I doubt people will be easily attracted to participate in the tournament. It is better if the owner start from small amount first especially for a launching celebration, he can try free-roll tournament with smaller prize (few hundreds dollar) or maybe GTD tournament with cheap buy-in with nice prize where the owner add some amount to the prize pool so the prize pool will not be total buy-in only.