The massive awareness to keep bitcoins for as long as possible promotes people to develop the attitude of saving, just like saving money. Do you agree with this that people who are very good at saving money become very good at keeping bitcoins when they finally start doing cryptocurrency? Or do you feel that there is no similarity between keeping bitcoins and keeping money?
There is a difference for sure because the amount of Bitcoin stays the same but the price of that Bitcoin is different when you hold it for a really long time. Compared to if you just saving money, they value of that money stays the same and the amount that you save in every span of time will determine how much do you have.
They bring that "awareness" because it's been proved that if you hold enough the price will be surge really high and most of the people are really regretting their decisions and wish they could reverse the time so they could had bought Bitcoin or waited patient enough to do so. Majority of the newcomers are coming because of these.