Well, yeah it did start out as a meme coin nearly 3 years ago. I doubt anyone that plays the game or in the tournaments will really care what the name is. That's the money that's coming to the charts. The strategy is his bring in investors who want to invest in the game and the tournament/league. Lately the investors have been new to crypto. If a project called dogwifhat that does nothing and can hit 3 Billion dollar market cap. I doubt the name even matters. Hey, maybe its a good enough name for you to remember if it were to be a huge success.