What most people do here is stake their stablecoins in order to earn free money instead of invest your money to buy the coins.

If you plan to buy newly listed coins in Binance, it's nothing different with low volume tokens in swaps because you're trying to gamble your money, go big or go home.

Here's one of project from Binance launchpad that people dump after launched https://coinmarketcap.com/currencies/coin98/

The only project that personally I use the service is https://coinmarketcap.com/currencies/arkham/