IMHO, they are aware of it and they get it. It's true that it's not about the ticket prices because whatever the cost of it, if the league is handled well. The venues are going to be closely booked and there will be no more scalpers that will take those tickets but even now, the scalpers aren't interested to take part of hoarding tickets. LOL. The farm teams don't really make sense for the league and the commissioners don't do anything with it in their power to control them but it's always money that talks for them.
I agree, it's not all about the ticket prices or other cost in purchasing merch, it's all about people and the supporters are losing interest with them because of repetitive teams playing in the semis, supporters know how the team plays and they can easily predict who will become the winning team, But I don't know if there's still a lot of people still watching them once it was aired on television.
We don't want to see the same teams with strong line ups always comes back in the semis and finals. We're too tired seeing those teams as if they're the only teams playing on the league. It's kind of deserving to see that the crowd is empty for every game and even in championships, they're giving free tickets and despite that, not everyone tries to get them even they're no cost at all. It's all about what the fans like and I think it was Coach Yeng Guiao that says that the PBA management should listen to what the fans like and not them. They should be done to their own purposes and they should give it this time to fans or they will see the downfall of PBA. Actually, it's already falling.