Investing will never be risk free and finding 100% sure investments is pretty unlikely. But it does not mean that all investment opportunities are sketchy. Actually if you look and study carefully, you can find low risk investments that are established and very good for investments. Then as you learn more about how the market works, you can start learning about taking on high risk investments that might give you bigger rewards.
It's really important to figure out how much an asset is worth and look at its history before you invest in it. This can give you a good idea of what might happen in the future. Also, getting help from outside experts, like consultants, can be really useful. They can help you make smart decisions, save money, and understand how to invest better. If you're interested, I can suggest this place for outsourcing help:
https://theremotegroup.com/Sometimes investing goes beyond just putting your funds in an asset or a platform or even a commodity or service but understanding what exactly you are investing in and how long such should take to turn out profitable and knowing when best to invest and when not to aswell as when to take profit too because some persons have actually invested but because they have little to no knowledge in what they did, they eventually get to loose funds investing a d such is not a good investment pattern as it will discouraged such person from ever further wanting to ever invest again.
Seeking expert help via consultation is actually a very brilliant idea so you don't invest in a fraudulent schemes that will make away with your funds and you get to loose instead of profiting as expected of an investment, knowledge is the key factor before investing so you don't loose while investing.
For me , I would call it gambling if someone invests without doing any prior research or even without having basic knowledge about the field they invest in. And I agree with what you said, for example bitcoin is a potential asset but if we do not have knowledge , we blindly buy at the ATH price, it will not benefit us. Our ignorance and buying bitcoin at ATH only makes us a liquidity pool for others . Bitcoin is a potential investment but to be able to profit from it , we need to know when to buy and when to sell, and to do that we need knowledge.
But in my opinion , if someone is really passionate about investing , they can learn for themselves because everything is free on the internet , no need to go to an expert . What matters is whether we are really serious or we are just greedy and want to get rich quickly .