Those who have invested earlier in Notcoin will now be in profit because it has been listed on binance and now its value will gradually increase as time goes on. Most of the users of crypto have received Notcoin through airdrops so they are in greater profit as compared to the investors because they have received the tokens free of cost.
After its listing on binance most of the people are in desire to invest some part of their money in it and hopefully all of its investors will be in profit in coming months.
I wouldn't hold it for long when it has been listed recently. That's how these new projects goes after getting listed.
Everyone, investors, devs and airdroppers will have to sell their holdings and will leave the project for good.
But if the devs of this coin are strong enough and envisioning something good with it, then good but you're likely to see that quite long before you decide to hold it for longer time.