Internet is full of reassuring stories on big gambling wins like ten/hundred -thousand-dollar, or even more, while in most cases the gamblers are losing because they are either not the experts in on gambling they try or have not relevant skills and make foolhardy bets.
Read on this thread I made lately last about if
Do you believe in gambling expert Predictions?
Right there it practically discussed that there is no amount of a gambler being to experienced and lucky to win in the gambling that is worth of the gambling to boast that they are gambling experts that can always stand the chances of predicting 100% games at all their games. Absolutely impossible so OP, the social media is only a gambling field where gambling various gambling companies advertises their gambling sites.
It could be followed by using celebrities or role models to influence the audience in claim that such a gambling site has potential easy winning if only you would follow bet on their site using their directives.
Those are all lies but common marketing skills because there is no gambling expert and not even the gamblers skills that could assure him such huge amount of prize of winning according to the media speculation.