Maybe what I know is that airdrop has two sides: advantage side A great strategy to build “buzz” about a new coin venture. People love to receive free money. It has the ability to attract a wide user base. Marketing costs will be very minimal. Others will be notified quickly about new coin projects. The airdrop announcement spread like wildfire. Contra side Investors may sell the token immediately after its release, causing its value to decrease. The impact will be small if fewer tokens are issued. The value of a coin may be diluted by issuing multiple tokens. KYC and AML checks need to be carried out, which can be a tedious process.