For me, the endless cashback thing is a bit of a turn-off. What does it mean? That if you spend money endlessly they will give you cashback endlessly? Logical. I understand that it is a marketing term but I don't know if it is the most appropriate.
I agree with you most especially when the cash back is not equal to your total spending, because casinos are business ventures and there is no way a player can make more than the house that way it is impossible to even think that the cash back can be something that is with the while, but then there is always the chances that you win some of the games and not lose all, and if the cash back is based on total spending which means both winning and loses, it make some sense.
But if in any way, that the cash back is only accumulated by your loses and not include winning also it means alot of turn off then.