Some investors are generally interested in buying more BTC at DIP prices and tend to sell during bullish times. But holding is more important because it will happen again and again when ATH is observed in the market with gap of few months. A bullish period is characterized by overall market optimism and expectations of higher performance for the future. Even offers higher returns than bearish ones. A bull market usually reflects the utmost confidence of investors that a person can align their investments in this positive trend. Increasing market value makes investors optimistic about the positive loop. These positive market conditions may prevent investors from being psychologically tempted to sell BTC. It can even discourage selling during market downturns. Many investment firms can build potential wealth by investing more during periods of BTC price appreciation.
Well, it is easy to say that buy in the bear market and sell in the bull market, buy at the bottom and sell at the peak but practically doing so is not so easy because we never know when is the bottom of the bear market and peak of the bull market.
The movement of the prices makes us panic buy and panic sell. There are very few experienced traders or investors who can make proper profits using this strategy. Only if someone has experienced the previous bull and bear markets, only then he is expected to make good decisions. For a newbie, it is very difficult to understand how the market behaves. (the market is highly manipulative by the whales
)