Your statement sounds funny, so must they need to be told that plagiarism was bad before they ought to have avoided it? The answer is No, because as a genuine company who is ready for online marketing, they ought to have known that doing copy and pasting online generally is a crime, and as such ought to have avoided it, and come up with its original aims and objectives, either by hiring someone on this forum or off this forum to have designed its ANN thread for them, rather than plagiarizing, as it shows an act of non seriousness.