First off,  adoption is a significant challenge facing Bitcoin. Many people are misinformed about investing in cryptocurrency, thinking it's an online scam. This misconception spreads quickly, causing others to shy away from investing. Again, government authorities attempts to control Bitcoin creating uncertainty and fear. The implementation of strict regulations and laws, although intended to protect investors, can make investing in Bitcoin seem a bit unappealing. the volatility of Bitcoin's price and security concerns only add to the apprehension. These factors combined create a perfect storm that hinders widespread adoption and acceptance of Bitcoin as a store of value.