Those who do email marketing, what tips do you have?
I recently started and need some tool recommendations.
Marketing through email has been less effective at this time, because people's tendencies have begun to turn to more interesting things, we start from the digital world today are, millions of people are now more interested in seeing short videos on social media, and that will further increase insight who sees, rather than sending a personal marketing message, currently doing marketing in digital through a social media platform is much better, such as Facebook, YT, Tiktok or Social Media that Hype in your country, creating content with consumer segmentation that is rounded will find results More than potential for the products or services you sell.
Marketing using social media will also reach more people, it is more effective. Now almost everyone has social media, and they are almost active every day, it can be an opportunity that we can take advantage of to make promotions and so on. In terms of reach, it will be wider as I said before, in social media there are various groups in it. Meanwhile, if we use marketing through individual methods, we must be able to really hit the target and it is actually quite difficult to determine which market we are. However, we can do both, either individual methods or social media. If we can do it, then do both. However, if we want to choose a more effective one, we can compare which marketing strategy is more effective.