Sure you can still succeed. All you have to do is be better than your competitors. Every business has some sort of shortcomings/lacking. You have to take advantage of these lacking of your competitors to make your business better/superior than them. You need to provide better service, quality products and competitive pricing to your customers. You need to offer something different than what your rivals are offering. Once you establish yourself and build a good reputation, you will be easily able to survive the market.
Having competitors is what most of us needs to be able to drive your business further because of their is no competition then you will not know the value of how important your business is and no matter what their will
Be competitor because even in the crypto market, their is a lot of competition out their and one of the short comings is competition if you are not able to manage your business well, then at the end of the day you won't be able to do nothing but to re arrange your plans business deals with brains, you have to be willing to do a lot of survey and data analysis if the business is going well or not. And how you are friendly with people matters in your business is a lot because their are people that are not friendly at all, when it comes to rendering services to people . Customers are very important, with them you won't be able to do the important things.