Just to add from what alastantiger said, I think Bitcoin’s popular enough now that it doesn’t need any pushy tactics to attract people. Just letting it grow naturally seems like the best way to keep its development moving in the right direction.
When you check the top 100 list of richest people, you are going to count a lot of men before you see women among the group and the women wealth are supported by men and some got their wealth from their husbands they divorce as a result of settlement from court. This is to show you that women aren't into finance like the way men are expose and women don't really like complex things like the way Bitcoin is design.
I remember FTX case, Sam entrusted millions of Bitcoin and other coins to her girlfriend Caroline to trade but what did she do with the money, she was liquidated and that's because she doesn't understand how the market work or should I say she was ignorant of the crypto space and did some silly move that backfire to the company, the only SBF crime was entrusting Alameda research into her hands and she messed up everything.