That is right because social media are the place for gambling advertisement besides the other advertisement. Maybe they don't think about gambling and only interest with the games without realize that is one of the gambling games. So they will start to play the games and becomes more often when they lose.
This does not make sense to me. Before someone starts playing in a casino, they have to make a deposit or get a bonus to play. So, if someone makes a deposit and starts playing after that, they know what they are dealing with. I don't think they cannot understand that it is gambling. However, they are curious about those games because they see big wins on social media or random apps.
The casinos advertise their business everywhere. They promote their business on social media, on sports, on the roadside banner, and everywhere you can think of. This makes them curious to try what are those games and if it is possible to get such big wins.