Here is how the price is calculated: BTCh x BTCp / SS
Where:
BTCh = Bitcoin holdings of the company
BTCp = Bitcoin's current price
SS = Total shares sold by the company
Which means they can use the shares sold to alter the price of the share. I was thinking that the price would be the same with bitcoin price in the spot market but it is not the same. I guess they will regulate the shares sold in a way that it might be the same in percentage like bitcoin price but I will not invest in such token like this. I will prefer to invest in bitcoin.
Also if more shares are sold, with your calculation, the price will fall. I think it should be directly proportional instead of being inversely proportion.
Can you give me a ink you read this from?