Am i the only one who sees this new waifu mascot marketing undermining their professionality and legitimacy? I don't want to name and shame the target audience with this, but the one that's coming to mind is not commonly associated with winners in life.

I am guessing this is happening because they haven't found their new marketing lead yet, and reason why i have such strong opinions of their tactics, is because as a holder of $SHFL, i wish that they attracted as much serious players as possible.