Events like this will keep players engaged for the entirety of the holiday period. I love it.
I'm not much of a casino guy (more of a sports betting person) but the rewards are enticing so I might give it a shot over the holidays. I just need to figure out which games will appeal to me. Thanks for heads up btw.
Events to keep up bond of the company and customers or even strengthen it during a cold winter season, is great effort from the team. During holidays, people have more spare time for family, and in homes, so that they can have more time for playing, gambling than normal days with working hours and pressure from their job tasks.
Galactix.io team actually made a good decision in marketing that can help them gaining good effects in short term and long term too.