When people ask about BTC the first thing they ask is why it is so expensive and what makes so many people buy it. In my experience, when they find out that we also have investments or trading, they will ask how much BTC you have. A difficult question to answer.
However, as a member of this forum, I personally try to explain to my friends who do not understand at all slowly what and how BTC makes many people interested and invest in it so that more or less they will learn and grow their awareness to invest independently.