That's 2 out of every 5 buyers not knowing what a token is, how crypto markets work, the blockchain this is running on, or even what a 'memecoin' is.
Let that sink in for a moment.
Every get rich quick scheme must have it's suckers in order to work.
I find this $TRUMP coin not much more sophisticated than the hack some years ago on Twitter when the hacker took over personalities' accounts and wrote "send me bitcoins and I will send you back doubled".
Imho, if a strong known name claims (or even implies/suggest!) it will make people rich, they still fall for it. I guess that while some tragedies do happen, most of the "buyers" just love to gamble/risk a little.