Second, about the sports book, is the design/software bought? I mean it's 1:1 the exact same as on a different site I play at, same design, same odds, same limits even. Like a 1:1 replica.

I checked the sportsbook section and it seems that they share the same provider as sportsbet.io etc where odds are usually great for soccer matches and average or underwhelming for other sports.
Sportsbet provides stuff like boosts etc though which improves the value of their odds with certain restrictions, but I don't think whale provides similar benefits.