Good stuff op. Really like your initiative and the design of your site. Some sites that are similar to yours don't really put much effort into important features like the UI etc and only focus on the messaging which doesn't attract eyeballs.
Wish y'all came up with a better name though since the current name is a bit too long and way too simple. Keep improving.
I do not own the website, I found the article helpful, and a colleague of mine has been suffering through the problem, so I was browsing through random websites, and came across this one. I found some articles helpful, so I shared them here, hoping someone with experience, and success story might give a good answer that could be helpful, some answers I did find useful.