Basically, a person easily falls for scammers due to lack of knowledge. In the case of Bitcoin too, many people fall for some scammers due to lack of knowledge, then the results are expected to make you feel completely calm and you consider Bitcoin a scam where Bitcoin has nothing to do with the scam. To enter Bitcoin, you should have minimum basic knowledge and try to gain as much deep knowledge as possible. It is wise to rely on yourself rather than relying on others, so that no scammer can take advantage of your vulnerability.
In addition, we must also have a concept, for example, when we see an opportunity there in the price drop, we don't need to worry about BTC, especially for long-term investments which have less risk than short-term investments. However, many traders are afraid to buy when the price of Bitcoin drops, risks must be taken and cannot be avoided.
Perhaps I do consider traders as gamblers yet they do not invest in bitcoin for a win in a long term rather they panic sell for every dip and while risking their money into some deep shitcoins.
It has become a culture of many people to see bitcoin as one of those shitcoins (pump and dump) yet bitcoin has proved them wrong for over 16yrs yet they fall into the has of scammers who creates shitcoins attaching it with bitcoin in their adverts make some people begin to feel that bitcoin is also part of it. ("if you missed bitcoin in 2009/2010 you shouldn't [insert the name of the shitcoins]) this is more like the adverts that has lured some people into thinking that bitcoin is part of the scam projects.
If only people had realised that putting down any amount into bitcoin would be better than risking the money into shitcoins, bitcoin is not a get rich quick scheme and that is what must people has failed to realise hence wanting to become rich over night after buying a small stash of bitcoin.