I also thought it was a statistic of the number of users who registered Betkin accounts, not active customers who played. One of them might be the impact of their signature campaign launch. I'm sure it's quite a lot of users if you see there are quite a lot of participants who register.
I created an account here some time ago, but I always see users who are online at different times, which is not enough. From the statistics shared, there may not be half. At least, that's what I see.
A signature campaign and a condition to have an account for application submission, is reasons for people to register on Betkin.com. It's nothing bad, and it's part of marekting from any company, because marketing such as signature campaign is to expose the company brand to more people, get as most new users as possible.
It is not a bad thing, even I will support for every campaign participant not only to have a registered account at Betkin, but they also feel how to play there to enjoy the game and get experience that they can share here.
Betkin is just starting, they still get a few active users. Hopefully with them seriously running their signature campaign they get positive feedback for their business. Will be quite happy when we have more reputable casinos on the forum.