In business the most important reason is to make profit that's why we involve in it. Although at times there can be lost in business also but the failure we encounter in it should not make us quit. The lost could be as a result of mismanagement or other related factors. Same is also  applicable in Bitcoin, once good approach is used in Bitcoin I think the chances of losing is minimal. The most important thing is to know when to apply the DIP principle and when to introduce HODL or short term investment. Once this simple rules are obeyed the chances of losing in Bitcoin is slime. because of this high profit and low lost I think Bitcoin is the best in as much cryptocurrency is consign