I disagree with you, investing is not easy and if it was or if it is almost/everybody would have ventured into it, investing is not easy because one have to think through the advantage and disadvantage of it before one can venture into it and some people in the process of thinking they lose interest because they might think out some scenarios that may be difficult for they scale through because anything about investment, there is always a risk so is not easy and sustaining and investment for a long term is not easy too even though you know the strategy because there are stage one will reach, one will be so confused though sustaining an investment will be or. An be easy if you have the necessary things such as your discretionary, emergency fund and back up fund and most importantly you need to be discipline, determined and know how to manage your investment and sometimes even with all these some people still find out hard to sustain there investment you why? Because they are not disciplined and determined.