Adopting bitcoin is an act of investment in a future where independence, inclusion, and freedom are more of importance. As bitcoin continues to reshape society, it brings with it the possibility of a world united by a common language of value and trade. Since the adoption of bitcoin it has really done more good than harm to people who keep the bitcoin market going, that's for people who hold their bitcoin for a long period of time.
Bitcoin has done so well for people of this time. If their were no bitcoin in this time people will run into lose by keeping all their money in bank. We can see how inflation is becoming very serious but we have bitcoin that people can run into to invest as a store value which can yield good profit in the future. Bitcoin is so fair that everyone can partake in it no matter the amount one is earning, no matter ones financial status.
That is why those who understands bitcoin won't joke with it, they make use of every opportunity to accumulate and hodl, because of the good profit it will offer in the future.