Even the wealthy can't escape their craving for attention, and charity is their most "cost-effective" tool. After all, a donation leads to endless media exposure, and their public image skyrockets. On the other hand, it is precisely because of these celebrity stunts that the public’s focus is drawn to distant social issues.
There are many celebrities - businessmen - politicians out there who make donations as their personal branding, of course with various goals, if they are businessmen then they definitely want their business to be exposed, but if they are politicians then they definitely want to win the next round of elections, but we can't think too badly of those who donate because the domino effect they create could have a big impact, the more people who jump into the world of donation, the more people will be helped, now it's just from where you look at it, if you look at it badly then it's bad but if you look at it well then it's good.