Virtually any token outside of the top 100 by market cap could be said to be an "unattractive offering." The way I see it, the FUN token is speculative in the way that many low-cap tokens and even penny stocks are speculative - a degen play as they say. I agree that there is an element of faith that Freebitco.in will continue to act in good faith when you use or accumulate the token. It seems the token should be viewed as largely an in-house rewards program, with a bet on the token largely a bet on the goodwill of the site.