Everyone interested in Strategy that doesn't understand why it trades at a premium vs spot BTC or ETFs should listen to the latest earning call of this week:
https://www.youtube.com/watch?v=dXk6H1efCsM&pp=ygUVc3RyYXRlZ3kgZWFybmluZyBjYWxsThis is one of the best explanations i've seen. If you don't have two hours you could go to 1:06:30 and you will see a list titled "Why does MSTR trade at a multiple to BTC NAV?". If you know someone that is on the fence of buying because they don't understand this then send them this video because it's really good.
Bitcoiners do not need to buy MSTR, since it does not matter if MSTR might trade higher than BTC. Owning BTC is way more powerful than owning stock of a company that owns BTC... Sure if you want to put 5% of your BTC holdings into something other than BTC, then that is your choice. It is not necessary to buy anything other than BTC, especially since MSTR is a derivative of BTC that depends upon BTC doing well for it to do well. If BTC does badly, then MSTR will also do badly.