I use Reddit from time to time but it is flooded with so many random topics and other stuff that it feels difficult for a site to really stand out and drive audience to the site. I think there ways for Betfury to market themself then be active on Reddit.
Just as Reddit seems messy and confusing to you, Reddit seems messy and confusing to me. I made a Reddit account a long time ago, but my Reddit account now appears suspended to me. In other words, Reddit seems to be the only social media that seems confusing to me. However, Betfury may use Reddit as a social media platform, but in that case, most general users, where Reddit accounts are not authorized, will not see Betfury's marketing on Reddit.
Confusing for the fact that many people are not regularly using it. Also their platform seems to be not mobile phone user just like what we can experience for using Bitcointalk and many things seems not to be appealing that's why companies choose to go to other platform than staying there.
But its undeniable that they've got lots of active people or community there if we base it on here
https://www.reddit.com/r/CryptoCurrency/comments/14a0m29/top_crypto_subreddits_by_size/ To many things need to be done and it seems that its hard to market their businesses there, that's why maybe lots of crypto platforms including Betfury choose to do their marketing on other social media channels and ignore reddit.
It is true that basically everyone can use Reddit, but those who use it are basically experience users and they know a lot about social media. Usually a semi-educated and uneducated person or a common person cannot run Reddit. Maybe this is where the gambling or casino authorities may have limitations. Especially ordinary users who are more interested in running popular social media like Twitter, Facebook, Telegram, Instagram, YouTube, etc. Maybe that is why Betfury authorities have given importance to all these social media for marketing.