It is just money and your strategy, so feel free to do whatever you feel suitable in order for you to try to capitalize out your time on the market. Though, In my opinion, you must have significantly high bankroll and liquidity in order to use a martingale-like strategy both on betting and gambling, it does not matter really. Because you always need to continue to increase you stake continuously, and that is something not all gamblers can do.

Whatever happens, feel free to share your results with us, I am rather skeptical you will be able to produce positive balances out your plan. But who knows, good luck may be on your side on those occasions and during those matches.