If we don’t take time to properly analyze the matchup, we’ll just assume the favorites will win easily.

This is one of the main reasons why many of us fail in sports betting as we don’t look for real value. We just see that a team is the heavy favorite and put our money on it. It’s a mindset that leads to losses. We think that just because we know the game, we already have the edge. But we overlook how the odds and the market are designed to balance the action.

So if you’re always betting on favorites without digging deeper, we all know how that usually ends.