Although I do not have exact statistics, I am sure that retail investors continue to buy Bitcoin. Another thing is that not all people on planet Earth have realized the fundamental value of Bitcoin.
Meanwhile, the modern financial system is currently undergoing a transformation. Some countries are forcing the creation of central bank digital currencies (CBDC), while other countries are giving the green light to centralized stablecoins (which are very similar in their properties to CBDC). In other words, a digital concentration camp is being built all over the world, censorship is being introduced, financial and information flows are being controlled.
In these conditions, Bitcoin is acquiring the role of financial instruments of freedom and independence of people. And every person who realizes this is now buying Bitcoin.
Therefore, I am sure that the number of retail investors has not decreased, but of course, such institutional investors as Michael Saylor are more loud, pompous and noticeable.
Overall, I agree with the idea that Bitcoin is now a symbol of financial freedom a kind of digital "exit from the system". But at the same time, we shouldn’t overestimate the awareness of the general public. Yes, part of the retail crowd understands this and actively buys BTC. But the majority are still on the sidelines either out of fear of losing money.
Another point: even if someone believes in BTC as "freedom gold", it doesn’t necessarily mean they’re actively buying right now maybe they’re just holding. Mass retail participation usually comes with something emotional and visible: a parabolic price rally, new memes, or some revolutionary app. Without that kind of trigger, even the more conscious investors tend to stay passive.
So I’d say retail is still here, just quiet. And to ignite the next wave, we’ll need a real catalyst - not just the idea of freedom.
For these retail investors, Bitcoin is “too expensive”. There is a belief among these investors that the era of popularity of the first cryptocurrency has already passed, that the price of Bitcoin is now so high that it has no growth potential. Of course, this is not true.
When these people are faced with the freezing of their own funds in bank accounts, when they understand that CBDC allows governments to fully control the daily financial behavior of citizens, they will love Bitcoin...
If we talk about the hype and excitement that accompanied the bull markets in the past, they will probably repeat themselves, but much later.
And this will mean the beginning of a bear market, because soon such retail investors (hamsters) will start to panic and sell all recently purchased Bitcoins at a price below the selling price.
I completely agree that many retail investors today are underestimating Bitcoin. But in reality, we are only at the beginning of a major shift in the financial world. Moreover, institutional players are no longer just "exploring" Bitcoin - they are actively building infrastructure around it. In other words, while the masses are still hesitating, the big players are securing their positions. So the real question isn’t whether it’s "too late." The real question is who will understand its true value first - while the window of opportunity is still open.