What I meant to say is that sharing your experience (as a customer) with a certain service or company has more credibility and people will trust it more than whatever the service owners write in their social account’s bio.
People will trust you more because it is you, they see and not the owners. If they saw the owners too, they may not have a hard time believing them. This is how we humans are, we believe better what is in front of us more than what we do not see.
Also, another view is, Since the business belongs to the owners there is a potential for them to speak more positively about it than any other person this is why people usually do not take the word of the owners especially when they are giving a positive feedback about their own business because what do you expect them to say? The words of a
neutral person who has tried the services of a company is taken more seriously because based on their position, they are not under any duress to give the company a positive feedback when they are not affiliated to it.
About BetHog, there have been positive testimonies from people who have used their services, making true the positive statements from the owners.