Its the person that  will get a reward for having their eyes scanned by the Orb. WLD coin uses that proof of identity mechanism which having your iris scan means you are a real person and you get WLD.

All they did is just scanning eyes actually , there is nothing to this project but all been doing is airdropping WLD to people willing to get their eyes scanned. It gets scary when you think of AIs today and what AIs can do to the iris identity they have.