Big companies are investing in bitcoin in a clear way and they have a good long term plan. Regardless of the amount collected but remember bitcoin has never made any company lose if invested in the long term. So I don't need to explain the benefits.
Now if there are some rejections made by tech giants against Bitcoin that makes us less convinced? That's bullshit! No matter how they reject it because we have seen this throughout the adoption of bitcoin. Their rejection in the past has led to a stream of companies regretting it. Accepting or not a tech giant company does not make bitcoin weak.