Why do so many new accounts here have SWC avatars? Or is it just one person with many alt accounts with SWC avatars? I'm probably just being paranoid. No one would be pathetic enough to create alts on SWC's bitcointalk thread.
SwC started running a signature campaign and other marketing efforts.
The signature campaign functions as de facto advertising on bitcointalk. As campaigners comment on various threads, other users see our advertising in a similar way that bitcointalk ads used to be served before Theymos turned them off.
We aim to increase traffic to our poker site with this an other marketing efforts.