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We do not need to keep our distance to people who are negative about Bitcoin especially if they are our friends or relatives. It is much better to just ignore their negativity while preserving a good connection with them since life isn't only about Bitcoin. If we may we can explain things to them or ask why they are so negative about Bitcoin. If we have the knowledge to educate them then teach them why they failed. If the do not listen then let them be but never sever ties with them just because of a small different point of view.
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But actually if you're in a true-bear environment that thinks Bitcoin or crypto is some kind of gambling or scam business and whatnot, then you'll understand how much they hate it.
They don't accept any explanation because they don't want to understand what Bitcoin and crypto really are.
If they are close family they may still be reminded and directed quite well, but if you are dealing with people who are not even happy with you it will be a bad thing and tell others who do not understand Bitcoin equally and end up having a negative view of ourselves.
I say based on facts and incidents that I have experienced a few years ago and now I have quite subsided with the issue of scam jobs, MLM, and the like.