There’s no better marketing idea than promotions the more promotions you run, the more people will come to your casino and play. Of course, you need to have a budget for that, but a casino that’s just starting out simply must have a budget for it. I believe that any casino that runs some type of promotion can only benefit from it in a positive way.
A company with good marketing strategy will not need to spend more own money for marketing when their company becomes bigger and more people join their platforms as customers. If any company has to do this, it means they gave very bad business operation and inefficient marketing strategy hence their marketing activities will not be able to run for a long time.
A good marketing strategy is to do it with own money in very early phase of company launch and development while later part of marketing fund or most of it must come from their company revenue. This means when their business succeeds and become bigger, they have more users, bigger income and can use part of it for marketing. With same percent of revenue for marketing, over time with company growth, they will be able to spend bigger fund for marketing but it no longer comes from their own pocket money like how they started.
Casinos have allocated budget intended for marketing and provably that they take those funds came from their profit. Because they need to spend for that so that they can maximize their exposure and became known to people.
Especially in this forum there's lots of competition and they need to stand out that's why the management need to became more creative offering such nice or even competitive promotions so that they can attract lots of gamblers to come and play on their platform. If they can spend on marketing like make their signature campaign to last for long, then also offer tournaments for competitive people and frequently do giveaways to their community then there's good chance that people would love them for doing these things.