That’s something people don’t take cognizance of for real, they ignore it or are actually just ignorant of that fact. The idea often sterns from the fact that, publicity can bring about adoption which means, increase in demand and value of hodlings,,, as much as that might be true, guess what, the chances of being able to buy more to build a stronger portfolio is reduced too. That’s because, you would have to buy at a high price and not so many are always comfortable with buying Bitcoin when the price is high even though you ought to.
Yes more public attention and adoption can make them more valuable it also means it becomes harder to buy them cheaply. When cryptocurrency gets popular its price usually goes up much making it much more expensive for people to buy enough to build good investment. This creates a problem because very things that make it valuable also make it tough for most people to invest comfortably since many do not like buying when prices are high even if they know it could be good in long run. But there are many strategies which can be used. And we can accumulate any coin by using these strategies like DCA.